Publishing, marketing, social media – and more……

internatinal publishing

The publishing industry – an area which attracts interest from grads across all the PPLS disciplines – has crossed my radar several times this week, so I thought I’d share my insights with you.

I was interested to see that not only is the industry using Twitter and LinkedIn as recruitment tools (something I’ve blogged on in the past). Now there is a ‘new social media recruitment tool on the block’ – Tumblr.

Penguin Random House are using Tumblr in a new campaign to recruit fresh marketing talent into the industry, arguing that Tumblr is where the marketing talent is!

The recruitment process is not for the faint-hearted! Rather than submitting a CV, you’ll need to answer seven questions designed around the seven qualities they’re looking for:

  • a passion for Penguin Random House UK’s purpose;
  • ideas and the ability to make them happen;
  • curiosity;
  • ambition;
  • digitally minded and social-media savvy;
  •  persuasiveness;
  •  adaptability.

If you make it to stage two, you’ll then need to complete a creative challenge via video interview on the interactive platform, HireVue,

and finally – you’ll have to go though an assessment day later in the summer. Phew!

Find out more about how to apply for these positions with Penguin Random House via The Scheme

I was also alerted by a colleague to opportunities in get a foothold in the publishing industry with the careers publishers Targetjobs – a familiar brand in the Careers Service and on our website. They’re looking for 4 interns over the summer – check out their advert and get applying, if you’re keen to develop your experience in this field.

Investigate  all our Publishing Industry resources to help you get started in this rapidly evolving and fast-paced industry.



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